Level 2 - Value Investor
"Perpetual Youth". Forget 40s. I know guys in their early 50s who are clubbing almost every weekend. Divorced. Kids grown up. Lonely. Great guys. But you're spot on. They have more disposable money to spend, and will pay up for events, quality drinks, quality settings, and an air of exclusivity.
Agree with basically everything said here. Sad realities we’re facing as a society, much of it on a runaway train that won’t be stopped; rather, it’ll need to crash and burn before it gets better. That said, I do think it’s an overly nihilist take to say “can’t beat ‘em, join ‘em” and help exacerbate the trends. There are legitimate, reasonable ethical/moral conversations to be had about opting out of these, not contributing to them. Of course, this is highly dependent on world-view, value set.
Sure, plenty of money to be made, totally get that. But I’d argue that there’s also a lot of opportunity- albeit with more of a niche/targeted approach - providing products/services that counter this. There’s a growing subset of people that recognize the degeneracy path we’re on, want alternatives, options to pivot away or circumvent. Demand is there for themselves, their families, various communities, and so on.
As everything crashes and burns, (some) people are going to gravitate toward things that provide hope.
Started positioning myself for the next mental health “epidemic” in video games/esports ~4 years ago when my family/friends started talking with me about how they **FEEL**. Video game/esports industry has grown to the point where people who are not hyper-sane will never make it because they either lack super focus (esports is a meme stock to them) & day trade gaming or they believe that they are the top 1% pro who can become a tournament winner in the 2024 Saudi Arabia esports world championship (multimillionaire overnight or ketamine addiction when you lose the match point). I got certified in crisis behavior management (learning martial arts to deal with lunatics/psychosis/sadism etc.) & funnily enough nobody has ever commented about pronouns in video games: they/them (we know you weren’t selected as a female top Valorant coach because Riot Games & other developers/publishers/teams/organizations practice discrimination ($100,000,000 US Trash Token settlement lmao). The healthiest gamers never needed therapy because they’re already winning in-game & in real life. The trick is to see the trend, break out of golden handcuffs & profit off of the insanity while you can still print a fortune.
You know things are bad when the positive note is that new high prices stopped going higher lol
On a side note, young people should learn video editing and ideally how to make videos engaging. It is a huge market, a valuable skill and could introduce you to valuable clients
" You don’t need to participate in any of the trends, however, you will be in the minority. "
The hardest part.
what about cosmetic enhancement?
loneliness + raised standards + partying into their sixties: female(and male) intersex competition intensified to the limit: psychological problems arise, treatment what BTB said: psychological coaching, tarot readings etc.
women(and men) go full plastics? already self optimisation with lifting weights and clean eating etc are prevalent in the modern instagram user,
aesthetic medicine and such treatments should go vertical?
Why do you think they're trying to create an androgynous culture? What's the benefit for them?
I agree with the "perpetual youth" part, but not sure people in this category necessarily want the typical 20's club experience. They certainly want to go out and have fun, but perhaps a service that can meet the status need but also accommodate for this age group particular needs - quality food/drinks, access to other people basically a more refined club experience.