Mental Health and Lady Luck During the 2025 Bull Run
Level 2 - Value Investor
Welcome Avatar! We’re entering into late cycle (opinion) which means things start to get really crazy. Various coins start to 100x, people start to say “there is no point in owning BTC” and NFTs start to trade at absurd valuations.
During this period (if it’s your first or second cycle) you’ll likely lose it a bit. Staring at your screen all day, neglecting friends and family (or worse!). This post is going to help you manage that and keep some of the gains by avoiding the Mike Tyson punch thrown at everyone who gets greedy.
Part 1: Mental Health in the Bull
Avoid Price Checking
The first thing that will save you a ton of time is simple. Set up price alerts not constant price checking.
If this is your first cycle, you’ll have a bad habit of waking up and checking price and checking price the second you’re going to bed. This habit suggests that there is a price you’re willing to buy and a price you’re willing to sell.
If you understand this basic one you’ll save at least 30 minutes per day. You won’t be checking price between sets at the gym. You won’t be checking price first thing in the morning and just before bed. You’ll have explicit price levels where you’d be willing to either buy more or sell.
Since this is the start of the crazy period, we’re guessing the majority will have set alerts to buy instead of sell.
In short, please set up price alerts for the coins you have, this will avoid constant checking and wasted time
Research vs. Working
99.9999999% of people are going to make all their wealth from their business. While we focus on WiFi (E-com) and other internet based ventures, the point is always the same. Your effort to build equity in your own business is always priority one.
Every week a new coin goes up 100-1,000%. This even happened during 2022 and 2023 if you were still following the space. If you find yourself checking price or looking at memes on X. You’re losing valuable sweat equity by the second.
Instead, block off a specific time period where you will look for new projects. Your focus could be DeFi or NFTs or AI Agents or Memes we don’t really care. Everyone has a different strategy (we’re going to be doing DeFi, NFTs and maybe RWA if BlackRock starts pushing the narrative hard).
In short, you should have a set time period to research crypto to prevent losing sight of your cash flow machine. When the music stops you’ll be one of the rare people buying at discounted prices.
No Normies and Crypto Conversations
The Industry has been around for a decade. At this point the basics are already known and we’re seeing extremely low quality people enter the space with zero understanding of even the basics. This is good for your bags. Bad for your mental sanity.
Instead of trying to educate them just go with this “I don’t know much about it I just own a small amount of bitcoin”. This will free up a ton of time for you. Your logic is simply that you own “a little of the most famous one” and that is it.
The time to convince people is over at this point. If someone doesn’t generate wealth from this cycle the floor prices will be too high for them to ever build a position. This means there is no point in telling your Uncle Sal about computer coins on the internet anymore. Too late for them.
In short, avoid normies. If they don’t even know the difference between centralized and decentralized, it’s time to move on. You can easily test knowledge by saying “i don’t know much about this tell me about crypto” once you hear factually incorrect info, move on.
Have a “De-risk” Asset
The problem with bull markets is that you see your net worth go up by multiples. When this happens and you’ve hit your “number” or close to it, you ask “what else can i invest this into”. This question causes you to hold and potentially lose life changing gains on the extremely valuable animal coin you own.
If you don’t have a plan you’ll lose it all. For the majority we’ve suggested going into your primary residence. For others it might be into stocks. Really depends on what your portfolio looks like.
Just because animal coin is up 1,000% and S&P only goes up 10% a year, does not mean you should have 100% exposure to animal coin. If you do this you will likely lose everything in the inevitable -99.99% downturn in said animal coin.
In short, “what is the money for” if you’re just trying to change digits on a screen you will likely fail this bull market. Decide what the money is going to do specifically.
Don’t Neglect Health or Personal Life
Admittedly done this many times. It just isn’t worth it. The basic stuff we listed above will actually help you a ton. If you set up price alerts and have a specific item you’re going to de-risk into you will do better than 95% of people (seriously).
After that we recommend you carve out at least 45 minutes a day to work out.
Beyond that have your standard personal life hours as well. This one is more murky. If you’re in your 20s that usually means going to party/have fun Thursday/Saturday night. If you have a family, it means you still keep your usual schedule with your kids/wife or whatever your situation is.
If you must choose between the two. You can decrease working out by about 25% but no more. If you go from hitting the gym 5 days a week to 4 days a week, it’s honestly fine and understandable. If you go from 5 days a week to two… You’re going to regret it.
Summary
Every personal life situation is different. We really don’t care if $50K is life changing money for you or $50 million. The point is the same. You need a basic system to prevent yourself from going crazy. The above may seem simple but it is painfully difficult to do.
Set up price alerts when you will specifically *take action* on selling or buying the asset you want
Make sure you have both hands on the wheel of your main revenue/income source and are still building out a WiFi Biz. Carve out a specific time to research new projects/NFTs etc
The only point of money is to improve your life, make sure you know what the plan is. House, car, whatever it is. Do not forget the point of the digits on a screen
Do not kill your health or personal life. You are allowed to catch the mania a bit, but giving up your health isn’t worth it for the extra 10% returns you “could have made”. Doesn’t make any sense and you’ll pay for it dearly on the come down during the next bear market (we don’t plan on riding that one down)
Part 2: Rules for Lady Luck
If this is your first cycle chances are high you’ll still ride down 60-80% and potentially even lose money (tons of people get greedy). If this is your second cycle we’re guessing that you sell a bit too early (PTSD) from the prior cycle.
Rule #1 - No Round Numbers: On the paid side we’ve walked through tons of personal examples of when we’d recommend taking money off the table. In the free side it’s easier to explain it like this: No round numbers.
If you’re young and the number is $1M? Guess what you’ll probably hit $876,000 or something close and then we have the massive correction.
If your number is $5M? Probably you hit $4,678,923 and then suddenly a massive -70% correction. So on and so forth.
Lady luck does not like round numbers and it’s almost a psychological form of greed. She will take it from you instantly.
Rule #2 - Never Tell Anyone What You Have: If you want to increase the chances of making generational gains, the goal is to tell everyone you are broke and have nothing. If you have 10BTC you tell people you have one. If you have 10,000 ETH, you tell people you have 100. So on and so forth.
If you end up on TikTok yelling “I told you so!!!” on some random coin that went up 5x, we’re confident you’ll lose everything and more in the bear market.
Outside of celebrities and pro-athletes, Lady Luck gives the big boy numbers to people who remain in the shadows. Who is the Aron Landy? Exactly, the majority of you had to look him up.
Rule #3 - Happy for Anyone Who Makes It: The vast majority of people are haters. If you are right 95/100 times they will constantly highlight the five times you were wrong. Not realizing they are proving the point. If being wrong is rare enough to highlight that means it was a *rare* occurrence not a common one.
If someone gets a 10x on an animal coin, cheer for them. A 2-3x on some NFT. Same deal. There is no benefit in being jealous/envious. Decreases your luck meter
Lady Luck constantly rewards winners. If you don’t need something you get more of it. If you’re constantly hating on someone or jealous of them, chances are you’re transferring your luck to *them*.
Rule #4 - Sell When Ego Shows Up: Chances are you’ve already told several people about crypto. You get weird looks and have tried to explain it to them a trillion times. Even people who get the jist and own a small amount (like 2 btc) will think you’re crazy because they just bought it as a joke and don’t really understand it (otherwise they would have gone crazy just like you)
If your parents and friends who were making fun of you start to say “you were right” it’s time to sell.
Lady Luck does not give returns to people without respect for money.
What We’ll Be Doing
In 2023 we spent most of our time adding to BTC. In 2024 we spent most of our time building an ETH position, farming for airdrop rewards and getting the largest ticket possible into the Galaxy SOL deal.
In 2025? Since it will be mania we’ll be finding small/mid caps and flipping to either BTC/ETH/SOL. This is primarily going to be done with popular alts and NFTs. Will it work? We’ll see!
Either way it will be fun and we hope lady luck finds you well.
Disclaimer: None of this is to be deemed legal or financial advice of any kind. These are *opinions* written by an anonymous group of Ex-Wall Street Tech Bankers and software engineers who moved into affiliate marketing and e-commerce.
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